SohoJohnny Joins Wendy Stuart and Tym Moss For “If These Walls Could Talk” 4/14/21 2 PM ET

Who else but hosts Wendy Stuart and Tym Moss could “spill the tea”  on their weekly show “If These Walls Could Talk” live from Pangea Restaurant on the Lower Eastside of NYC, with their unique style of honest, and emotional interviews, sharing the fascinating backstory of celebrities, entertainers, recording artists, writers and artists and bringing their audience along for a fantastic  ride.

John “SohoJohnny” Pasquale will be a featured guest on “If These Walls Could Talk” with hosts Wendy Stuart and Tym Moss on Wednesday, April 14th, 2021 at 2 PM ET live from the infamous Pangea Restaurant.

Wendy Stuart is an author, celebrity interviewer, model, filmmaker and hosts  “Pandemic Cooking With Wendy,” a popular Youtube comedic cooking show show born in the era of Covid-19, and TriVersity Talk, a weekly web series with featured guests discussing their lives, activism and pressing issues in the LGBTQ Community.

Tym Moss is a popular NYC singer, actor, and radio/tv host who recently starred in the hit indie film “JUNK” to critical acclaim.

Everyone has the fire, but only the champions know how to ignite the spark. Such is SohoJohnny, a man with a passionate vision who like a cascade of fireworks plunges into the night sky and shatters the darkness. Through his quest for the celebration of music, and desire to share it, he has discovered that you have to find what sparks a light in you so that you in your own way can illuminate the planet.

Soho Johnny was born in the heart of NYC, relocating to the Bronx, and as a youth raised in the 70’s he recalls hanging out in his garage with his friends, surrounded by floating disco balls, and strobe lights while listening to classic rock and disco. After working for his dad in a family trucking business, he later ventured out into the world of real estate and became a commercial real estate mogul, dealing with buildings in Manhattan, hence the name SohoJohnny.  SohoJohnny is the owner of Pep Real Estate.

PEP Real Estate is a full-service real estate management company with an office located at 51 Wooster Street in SoHo. The firm, headed by John and Ronald Pasquale, provides the following services: sales and leasing of retail stores, offices, lofts, condos, restaurants and nightclubs and event planning consulting for short-term needs.

Throughout his journey he has always triumphed in “The Passion of Music”, which become his focus and his joy.

Johnny’s younger journey took place at a time when there were dangerous gangs roaming the streets in the Bronx and the subways were splattered with graffiti. Johnny’s persona claimed a duality, allowing him to be an honor roll student in the parochial schools he attended by day, yet he was out on the streets at night trying to avoid trouble.

In his quest to fulfill his love for music, which resonated with him nearly his entire life, and his desire to share his excitement and vibrant spirit, Soho Johnny decided to create music concerts, parties and entertainment for all to enjoy. These events include people who have the same passion for music, those who wish to celebrate life itself, and giving back to those less fortunate than him.

Feeling blessed by his success in real estate he wished to “give back” and became involved with various charities including the American Cancer Society.  A portion of the proceeds from these star-studded events are donated. Aside from his philanthropy, Johnny loves people. He loves to be surrounded by large groups, he loves parties and in his own words he loves, “exuding that feeling of happiness and well-being and the profound blessing and appreciation I have for being alive and having what I have, and being able to enjoy life like this.”

Soho Johnny is an authentic soul that thinks, acts, and creates with his heart. He’s bold and kind, and impassioned by music, life and the human spirit.  A modern-day prophetic visionary and caring individual with a kaleidoscope of ideas, Soho Johnny will continue on his mission to spread music, joy and illumination to the human soul and spirit by bringing forth even more sonically thrilling events.

Watch SohoJohnny on “If These Walls Could Talk” with hosts Wendy Stuart and Tym Moss on YouTube here:

https://youtu.be/uO0MjKu5qgk

 

“Suburban Gangsters” By Author Michael P. Dineen Now Available In Kindle and Paperback Formats

Michael P. Dineen grew up in Huntington, Long Island, New York. He studied and taught karate for over 20 years. He was a trainer to professional athletes.

After high school, Dineen pursued a life of crime for more than 20 years and survived to tell this story, his story.

“Suburban Gangsters: A Compelling Tale Of Life In The Drug Trade”

Sometimes in life the direction you choose could come down to making a choice that at the time didn’t seem like a big deal, only looking back you knew it wasn’t smart. Had his conversation gone differently with his father in the spring of 1985, Patrick may never had become a criminal. While shooting hoops with his old man that breezy afternoon in April, they struck up a conversation. Patrick had been kicked out of Walt Whitman High School a few months earlier, but had been working full-time ever since. He was working hard at the time and would have kept at it. But his dad’s rejection, and the way he did it, burned Patrick badly.

Patrick doesn’t blame his dad for becoming a criminal, but that was the final straw. Somehow, he was determined to find a way to get that Mustang GT his dad wouldn’t cosign for him. Selling cocaine would help him to achieve that. That’s when he began hustling.

This was just the beginning of Patrick’s drug selling days. He sold and trained and trained and sold. He worked with the cops, the FBI, and the DEA.

It may feel like a quick high. You may think just one more big sale and you can get out. But you’ll learn that the life of drugs and crime doesn’t pay.

Get your copy of “Suburban Gangsters” by Michael P. Dineen on Amazon today:

https://www.amazon.com/gp/product/B07B9TSVFZ?pf_rd_r=6X4G7QYRYW4942VVNR29&pf_rd_p=5ae2c7f8-e0c6-4f35-9071-dc3240e894a8&pd_rd_r=5dc0504a-9854-4bec-acd7-e90018d045df&pd_rd_w=wrba3&pd_rd_wg=1hWG1&ref_=pd_gw_unk

Follow Michael P. Dineen on Twitter @michaeldineen58

 

Brei Carter To Release Charley Pride Tribute Single “Kiss An Angel Good Morning” Worldwide On Friday April 16th, 2021

Country music sensation Brei Carter is releasing her heartfelt tribute single “Kiss An Angel Good Morning” to the memory of Charley Pride on Friday, April 16th, 2021.

The Charley Pride cover of “Kiss An Angel Good Morning” follows her hit singles “Smiling,” “Back Porch Loving,” and “Country Choir.”

Brei Carter is the country music star that the world has been searching for, a passionate and determined artist who has a powerful voice and message to back it up.

“Kiss an Angel Good Morning” was originally released in October 1971 as the first single from the album “Charley Pride Sings Heart Songs.” It was his eighth song to reach Number One on the country charts, as was also Pride’s only single to reach the Top 40 on the Pop Charts, and also went into the Top 10 of the Adult Contemporary Charts. The song spent four months on the pop chart, longer than any of his other hits. It became Charley Pride’s signature song.

Pride is also one of only three Black performers to be inducted into the Grand Ole Opry, and he was ushered into the Country Music Hall of Fame in 2000. In November, he earned the Willie Nelson Lifetime Achievement Award from the Country Music Association, shortly before his passing.

“Growing up my daddy use to sing Mr. Charley Pride’s songs. “Kiss An Angel Good Morning” was one that I’ll never forget. I just had to do a cover because those were such fond memories of my dad growing up. My dreams since my father went to be with the Lord years ago that He’d be so proud of me in Heaven. Also, I was so excited that I wanted to get it recorded and out there that Mr. Pride himself would love my rendition of his hit song that we would someday sing it together. Instead he’s now in Heaven with my dad singing those good ole country tunes.” -Brei Carter

Brei Carter’s incredible rendition of “Kiss An Angel Good Morning” will be released on Friday, April 16th, 2021.

The official website for Brei Carter may be found at https://www.breicarter.com

Follow Brei Carter on the Web:

Twitter: @BreiCarter

Instagram:

https://instagram.com/breicarter?igshid=4n4h4db01r3d

Facebook:

https://www.facebook.com/breicartermusic/

For media inquiries contact James Clark Public Relations and Consulting LLC

[email protected]

 

 

Rocky Kramer’s Rock & Roll Tuesdays Presents “90’s Night” on April 13th, 7 PM PT on Twitch

Rocky Kramer will be hosting “90’s Night” on this week’s Rock & Roll Tuesdays Show on Twitch. Tune into Twitch on April 13th, at 7 PM PT for this amazing show.

Rocky Kramer is a guitar virtuoso, often being compared to the greatest guitar players in the world. Rocky recently performed at the SohoJohnny Let Me Help Inc/ #IAmNoJoke benefit concert along with some of the greatest musicians on the planet including Ozzy Osbourne, John Lodge, Steve Vai, Leland Sklar, Kenny Aronoff, Tommy James, Verdeen White, Ten Years After and Rick Wakeman.

Rocky’s first studio album, “Firestorm” is now available worldwide through Allied Artists Music Group, together with an epic music video of his #1 Global DRT Chart topper single, “Rock Star”, that also picked up a Best Rock Performance nod at the 2019 Hollywood Music In Media Awards (“HMMA”).

Rocky Kramer “Rock Star” Music Video:

https://youtu.be/SKx6zN1DydQ

Watch “90’s Night” with Rocky Kramer during Rock & Roll Tuesdays on Twitch here:
http://www.twitch.tv/rockykramer

The official website for Rock Kramer may be found at http://www.RockyKramer.com

 

 

Catching Up With Superstar Sherry Nelson

Sherry Nelson is becoming a household name in the world of entertainment. An amazingly accomplished woman who is as stunningly beautiful on the inside as she is on the outside. Placing in the Maxim Magazine model search before the pandemic has opened a ton of opportunities for this incredibly talented soul. We caught up with Sherry Nelson between projects, and here is what she had to say…

 

A lot has been going on for you the last few months…fill us in?

Yes! I am very happy to still be busy with various projects, especially continuing to be one of the co-host’s on Brian Sebastian’s “Movie Reviews and More”, which has grown exponentially and can now be seen on many more platforms – iHeart Radio, Spotify, Comcast, Pandora, Apple TV, and Amazon Music. I have also co-hosted with Debbie Perkins on her very popular “Hollywood Red Carpet Radio Show”. I just recently co-hosted my very first live virtual event for FanRoom Live starring the great Leland Sklar! This innovative show was created by the amazing Cedric The Entertainer, Jeff Krauss, Mitch Faulkner, Jae Benjamin, and Stacey Toy.

 

I continue as a contributing writer at Michael Neely’s XS10 Magazine, and I was just named Spokesmodel for Gubba Rum!  All of these unique opportunities have connected me with some of the greatest minds in entertainment, and I am honored to be affiliated with each of them.

What are your plans for 2021?

Toney Richards of Wikkid Starr has asked me to appear in an upcoming music video which makes me happy because I love their music!  As well, I will be collaborating on an International campaign with Cindy D’Adamo as spokesmodel for her various signed artists, the first being The Lucas Brothers Band.

I will also be appearing with the amazing Stephen Chang in his movie “Warrior of Eight Flags” which will be filming in Vancouver, Hong Kong, and Finland.  I am now also attached to writer Doug Shiloh’s “Dead Exit”, which has a wild dystopian premise that will be a 2-hour audio drama and a comic book.

 

What is your recipe for success?

My recipe for success requires these fundamental ingredients: a goal, hard work, focus, and connections.

Knowing what you want is often the most difficult ingredient to acquire, but once you know what that is, then your journey or recipe will begin to take shape.  Add hard work into the mix by learning as much as you can and finding various avenues to get you where you need to be.  Then improve upon your rolodex by making connections with people you admire and who are successful.  Learning from successful people I believe is one of the greatest learning tools, then emulate that with your own unique qualities.

Every day is a great day to learn something new and to set new goals and ambitions for yourself, everyone is gifted in their own way, so never settle, there are many great things to see, do, achieve, and experience.

Do you believe in following a dream or not letting your dreams get in the way of your actions?

I believe in following a dream because dreams make us happy, they give us something to hope for. Sometimes being spontaneous and taking a chance can open you up to a whole new world, and I can definitely attest to that!

Remember, you cannot have memories unless you make them, so I hope everyone dreams big and continues to make memories.

Do you have any regrets?

I do not have any regrets. Sometimes we need a negative from time to time so we can really appreciate the positives that come our way. If I am unsuccessful at anything, I learn why, and try to improve.

 

 

It’s no secret that you idolize your dad….what qualities of his have you inherited 

I have learned from my father to be a genuine and caring person. Through his actions I have seen his compassion for animals, the environment, and for those around him.  My father is a pillar of all that is good and admired in life; patient, loving, gentle, and striving to do what he can for everyone before himself.  He is my greatest Blessing in life and I am honored every day to be able to call him my father.

 

 What song never fails to make you emotional?

I guess that changes from time to time based on what is going on in my life.  I am very thankful to be as busy as I am right now, that listening to Canadian Robbie Robertson helps relax me, his music videos are pretty fantastic too.

 

Follow Sherry Nelson on the web:

Instagram https://www.instagram.com/xoxosherryxo/

Facebook https://www.facebook.com/sherry.nelson.5076

 

 

 

 

 

 

 

 

Ian Guerin: R&B’s Shining New Star

“Irreplaceable”, is the title of singer, songwriter, and producer’s Ian Guerin’s triumphant new album, however it also describes his irreplaceable velvet and passionate voice and the titanic talent belonging to its creator. Already celebrating several successful singles generated from the album including: “Cry”, UK Best R&B Soul Song of the year, UK #1 single “Roll the Dice”, and “Free Time”, four time award winning U.K. #1 single, which has just been released in the US.

Like a raging tsunami Ian Guerin vibrantly and authentically writes songs from the heart…or should I say the heartbreak. Carefully choosing his lyrics, Ian sings from his soul. His R&B romantic touch defines his style and celebrates his destiny. His candid honesty goes beyond all smoke and mirrors. He tells the truth no matter how much it hurts.

 Bring us up to date on what is presently going on in your career?

 I’m still promoting my album “Irreplaceable”. It’s the singles tree that keeps on giving; I feel like Luis Fonsi with ‘Despacito’ or Lil Nas X with ‘Old Town Road’ when they tried to release albums, but their singles just kept on giving.

It’s the same for ‘Irreplaceable’, I’ve recorded over 5 collaborations & was starting to develop a sound for my next album — complete with a new anthem — & back we go because ‘Feature in Your Life’ has quietly become a playlists  favorite & then everybody’s favorite & that at the same time has pushed the popularity of my U.S. single ‘Free Time’ — so it gets more exposure & attention too.

Then there’s these award shows coming up where I’ll hopefully perform & they help get the word out on ‘Irreplaceable’ so I’m just thinking on recording more songs for a Deluxe Edition, because it’s clear to me there’s more to this album.

 What is the best advice that your parents have ever given you? 

 My mom — who is a Human Resources retiree — always tells me to never get mad at my team for getting things done wrong, because it happens in every company so I should see everyday work problems, not as a burden, but as what has to get done & overcome. She tells me I’m a company like everyone else’s, & I’m the CEO, so I have an obligation to be the best team player.

She also tells me my wish is my command so, if I’m brave enough to see it in my mind, I can hold it in my hands.

My dad told me from a young age (9) — when I came back from recording my first demo — that singers are cool, but songwriters are “the real deal.” He told me it was awesome that I wanted to sing, but that I do it singing my own stuff, because that way I could always be the ringleader of my show. I took it really badly for years — because I thought he was discouraging my singing — but I now know it’s true. You write your songs, you own your career, you don’t & someone else does. I can write for others & myself & then make it on both sides of the court. I thank him for that.

You are a glass of water, are you half empty or half full and why?

 I’m both. My glass is always half full of achievements, satisfaction & gratefulness, & half empty because there are new dreams & goals to attain.

You are standing in front of Macy’s naked and holding up a sign, what does the sign say?

“I’ll take the clothes large & the sponsorship check big & fat.” Smile with shades emoji.

If you could be anyone in history for one day who would it be and why?

I think it would have to be Fred Astaire cause I’m obsessed with real showmen. Those artists that needed nothing but a spotlight, their charm & their sharply rehearsed yet born-with talent. Those whose sole presence brought the house down anywhere they performed. Gene Kelly said “the history of dance in films begins with Astaire & he’s the only one who’ll be remembered.”

I’m captivated by his energy & by the era he lived in, when music & entertainment were real, & production did not run the show. I’d love to feel what those times were like through his eyes; because in truth I feel like an old soul that should’ve been alive & performing back then.

If you could perform anywhere in the world where would it be and why?

The O2 Arena. All my contemporary idols have done it, & to me, if you play the O2, you’ve made it. It’s the epitome of class in the capital of music. Michael did not get to do it or he would — to this day — hold the record for most shows. So O2 it is.

Do you believe that music can change the world?

 I think it can. It sure has the power to unite & that’s what we need, less greed, less hate, less ego, more love, more understanding, more empathy, common sense & care. It seems like we insist on using our privileged rationale to benefit us humans only, instead of all living beings.

Here we are the most intelligent beings in the planet acting so primal & positioning ourselves as the only animal on earth that does not contribute to its environment.

If we make music with substance — that’s not only fun but persuasive — then it’s repetition would definitely have an impact on people’s mindset.

To me there are songs so powerful that I feel like they’re a wonder of the world, yet I go out into it & few to none seem to understand that sentiment. I’d say the fans get it cause they’re equally as invested as I am, yet regular people — at least the vast majority of the ones I’ve come across — don’t seem to notice the moving power music.

Music can change your view & your vibe & it serves a purpose like everything else in life; it’s just a matter of wanting to see it & putting it to use. House pets have now discovered the relaxing power of classical music, so they’re now exploiting its purpose, yet here we humans are being humans thinking it’s only meaningless entertainment.

Do you have a hero or an idol, and if so who is it?

My heroes are my mom, my dad & sister, for putting me through the hard times, yet my idol is Michael Jackson.

The things that man had to endure in his life mentally & realistically speak volumes of the natural ability we have to overcome obstacles in our life. A lot of his loving fans follow me because of him & we all agree in the fact that he had a thick skin, because many of us wouldn’t have made it in his situation. He was completely forced to be different, first by his father, then by the public.

I think there is a merit to that level of achievement, regardless of the impossibilities, the insecurity & the trauma. He was a victim of physical abuse at an early age yet again he understood early that in life you dust yourself off & pick yourself up or you’re over.

That victim masquerade was just that. He was weird & spoiled & stubborn & made wrong choices, but don’t we all? He was unable — as many of us — to acknowledge his mistakes & blamed his lack of judgement on others. However, he was also a man who helped without bragging. The things he did choose to publicize were the ones that led people to paint the wrong picture.

He was never given enough credit & was judged my many when the saying goes: “the cleaner the closet door, the dirtier the skeletons within” & boy do we see some clean doors in many of those runny mouth’s households.

The court of public opinion is tough, even though he did put himself in vulnerable situations & made poor choices. I see the good & the bad in everything & Michael is no different.

Any new projects?

There are many. However, people need to follow me on social media to find out on a need-to-know basis, because I don’t want to jinx them.

What’s coming is big & we are in it together because, per usual, without the people that support me everything is just a dream. See all of you @iamianguerin on Instagram!

Watch the “Free Time” music video by Ian Guerin here:

Listen to  Ian Guerin on the web:

Ian Guerin Album “Irreplaceable” Streaming https://songwhip.com/album/ian-guerin/irreplaceable

 

 

“She’s The Last Model Standing” By Wendy Stuart Kaplan Available Worldwide

Dubbed by her friends “the Kathy Griffin of fashion”, Wendy’s hilarious, occasionally poignant story of how she became – and has remained for 30 years – one of the most successful “fit” models in the country (that size 8 you’re wearing might very well be based on Wendy Stuart Kaplan’s figure), is told with a Griffin-esque sense of humor untarnished by malice. From studying voodoo in Nigeria through years of taking mind-numbing jobs just to pay the rent, to her success in the present day where she can say of the women’s underwear sold at Wal-Mart, modeled on her size eight body, “I cover the asses of the masses.”

SHE’S THE LAST MODEL STANDING is an “only-in-New-York” tale and an addictive page-turner. Wendy’s humor, intelligence and unique analysis of the fashion/entertainment industry make this memoir a true stand-out in the field.

WENDY STUART KAPLAN is one of the top fit models in New York City.  An experienced “clothing technician” and a perfect size 8, she fits everything from outerwear to lingerie.  Her client roster is as eclectic as her career including Eileen Fisher, Roca Wear, London Fog Coats, Warnaco intimates and Christian Dior Swimwear.

 

As an actress, print model, and stand up comedienne, Wendy has worked in film, television and theatre and has made appearances on many syndicated and daytime talk shows.  Her fun personality and quick sense of humor made her a standout guest whether she was modeling unusual wedding gowns on Geraldo or selling shoes on Speigel TV.  Her ecclectic career also includes being voted Mrs. NY, going on to compete in the National Mrs. America pageant.

Wendy’s other interests include decorating and animals. Creating an oasis of country style living, her NYC apartment has been featured in many national decorating magazines.  Her original tips and creative ideas have made Wendy a sought after expert in country style.

 

Wendy’s deep love for animals extends to maintaining her own petting Zoo in her NYC apartment.  Her menagerie includes two angora rabbits, a chocolate colored longhaired Chihuahua, various hamsters and fish and a vociferous cockatoo named Louise.

 

Also residing with Wendy on the upper east side of Manhattan is her Commercial Photographer husband, Alan and their 14-year-old daughter Kyle.  The entire family has a deep passion for travel but is especially fond of and has made many visits to the Peruvian Amazon.

 

 

Get your copy of “She’s The Last Model Standing” by Wendy Stuart Kaplan on Amazon here:

 

https://www.amazon.com/Model-Standing-Wendy-Stuart-Kaplan-ebook/dp/B00OTYMYJS

 

The official website for Wendy Stuart Kaplan may be found at http://www.wendystuarttv.com

 

Wicked Witch: A Phoenix Rising

He’s risen from the ashes like the great Phoenix, with a persona like a human tornado with a warped space whirling around a central singularity. He’s rubbed elbows with Ozzie Osbourne, Marilyn Manson, Jeff Beck, Nancy Wilson, and David Oberlin from Korn who produced his newest music. He an artist as well as a singer/songwriter who is successfully following his own inspiration.

World meet “Wicked Witch!” Spawned from the waves of collaborative diversity, the art of thinking independently together, figuring out how to walk through the world together using differences as strengths. I first encountered him at the Grammy Soirée and I was sure he was exceptional. Then two weeks later I celebrated his presence at International designer Sue Wong’s Oscar Party and our fate was sealed…..

Wicked Witch has The Wicked Witch Foundation a vehicle to help new, unsigned artists rise. He is also planning an anti-bullying effort. I spoke to the Witch regarding his career and his future endeavors.

What inspired you to want to become part of the music world?

As a child I always loved music and I was always inspired by other artists and inspired by my mother’s work ethic. I just have a love for music and I always felt that one day I was going to be someone big.

What inspired your name, “Wicked Witch?”

I was at a concert accompanied by Ozzy Osbourne and he basically baptized me in front of a lot of people and that’s how Wicked Witch was born, right after that.

If you could have your ultimate stage fantasy what would have to happen?

Oh man….me on stage with Rob Zombie, Ozzy Osbourne again, Marilyn Manson and all of us just jamming on stage.

When you were growing up who were your major musical influences?

There were a few artists, but they didn’t really inspire me too much to do the music. I always had my own mindset. I liked what they did as far as music, but it was my mom’s work ethic that gave me the drive within my family. I liked  JAY-Z, Incubus, Lincoln Park, Demi Lovato, Avril Lavigne. There were a lot of artists like Whitney Houston inspiring me, their music inspired me but as far as me doing music I always felt like this is what I was supposed to do.

You’re almost about to release your single, do we have a date?

I chose April 1, 2020. It’s called “Molly” and it’s produced by Davy Oberlin. He’s a live keyboardist in the rock band Korn.

How did you get to meet him?

A lot of people just started connecting with me. They’ve been seeing a lot of different work that I’ve been putting out. There were a lot of different events that were interesting for them and they started hitting me up. A lot of people just want to start collaborating.

I’ve noticed some artwork on your media…..is that yours? Are you an artist as well? 

Yes I am.  I love drawing. A little bit about that, I’m launching my Wicked Witch fundraiser where I am creating handmade art work which will be definitely available to purchase. My artwork is inspired by my life story. I’m just painting different emotions of what I go through, I know a lot of people go through the same. Painting has always been a way to relax my mind.

You’re very well rounded artistic wise. You’re from New York?

Yes, Brooklyn New York.

What caused you to relocate to LA?

I always saw Snoop Dogg, Dr. Dre and Callie artists on BET. I would notice the palm trees, I was looking at the weather and then in New York all I saw was the projects… I’m not discrediting where I’m from…. I loved it, but it’s real ghetto, it’s the hood, but here I was seeing a whole different environment. I always liked all the Hollywood stars out there and it’s like living the dream to be out there in California. I just had to keep working hard and just make a move. I had to find different places, get a job and everything in the beginning but then things started working out in my favor later on. So, I’m definitely blessed for that.

If you could help me ask you any question in the world what would that question be?

I love that question…I’ve never heard somebody say that…..that’s like a real serious question. How about what did it take for me to become so strong in this kind of industry?

Ok, what is it about you that made you so strong in such a tough, unforgiving industry?

It does take a lot! I would have to say that hitting rock-bottom because there was a point in time that it was either I stayed in Brooklyn or just kept on going. So, I just kept going. There was a point in time I was on the street. I used to walk around to try to figure out what I wanted to do. I was in another state at the time and I was trying to figure out that either I was going back home to New York, or I was going to keep going and make something out of it. So, I just kept going and remembered the crime and everything that I had gone through and it reminded me that if I didn’t keep going and stay focused, I could be back in that situation. That was one situation I definitely didn’t want to be in. I knew it would take a lot of hard work to get where I needed to go. I’m proud of myself, just moving to the grind never giving up. It’s like I’m inspiring my own self…. you just keep going. I want to inspire others at the same time during my journey.

Where do you see yourself in five years?

I see myself really doing the same thing that I’m doing right now but just leveling up. As far as my art I can see that getting better, my foundation I can see more unsigned artists just joining the foundation and making the change. As far as my music I want to hit the Billboards, Grammys, Oscars, that’s where I see myself…..in each category.

Are you working on any new projects at the moment?

I’m working on a project with Deep Roy (Charlie’s Chocolate Factory, Star Trek). That’s my boy…We’re working on a CD now. I’m going to be writing his raps. It’s going to be called The Witch and the something…I don’t know what he’s going to call himself …we gotta have a name and we’re going to have a 5 song EP. I’m also working on something different myself…I didn’t even do it yet, but it is so interesting. It’s a whole different style, a whole different person…

Explain The Wicked Witch Foundation?

As a child growing up, I always had a passion for music, acting and modeling. I’m going to inspire the unsigned talent. That’s what the Wicked Witch Foundation is about, inspiring, guiding, and providing…resources. I am offering opportunities to experience music, fashion, Red Carpets, and networking.

Follow Wicked Witch on IG: https://instagram.com/iamwickedwitch

Interview by Eileen Shapiro

 

“For The Love Of Jessee” The Award Winning Film By David McAbee To Be Released May 1, 2020

“Sometimes Love Is Born…..From Second Chances”

“For The Love Of Jessee,” the highly anticipated new award winning film from acclaimed writer/director David McAbee is being released on May 1, 2020.

Synopsis:

After an accident leaves Doctor Luke Matthews (Randy Wayne) a widower and a father in a matter of hours, he must learn how to start over. When one of his former patients, Sage (Mandahla Rose) loses her baby to a miscarriage, Luke decides to hire her as a nanny. Much to his mother’s concern (Adrienne Barbeau), Sage takes the job and becomes a part of the family.

As Sage buries herself in taking care of baby Jessee, Luke loses himself in work, hiding his pain from his best friend (Tony Denman) and the rest of his family. Over time Luke and Sage find they have a lot more in common than just their love for Jessee.

The path to a second chance is filled with real life drama, heartache and redemption.

“For The Love Of Jessee” stars an amazing cast of talented actors, including Randy Wayne (Honey 2, Dukes of Hazard: The Beginning, Hellraiser: Judgement), Mandahla Rose (Wolf Creek 2, Venice: The Series, Alice & Iza), film legend Adrienne Barbeau (Maude, The Fog, Swamp Thing, Escape From New York), Bre Blair (Last Vegas, The Flash, S.W.A.T., The Baby-Sitters Club), and Tony Denman (Fargo, Grumpy Old Men, Little Big League, Sorority Boys).

“The film is about the beauty of being broken and how we deal with loss, love and even redemption. Sometimes we don’t feel worthy of a second chance, and this film is a fine example of how those second chances come in the strangest of ways.” – Writer/Director David McAbee

Watch the “For The Love Of Jessee” Trailer here:

“For The Love Of Jessee” will be available on May 1, 2020 on the following platforms:

Amazon, iTunes, Google Play, Vudi, Comcast On Demand, CBD.com, ChristianCinema.com, Walmart, Target, and Best Buy.

For interviews or more information contact [email protected]

 

 

PRESS RELEASE- HOT! HOT! HOT!

FREE

Domestic Violence Isolation Stress Buster Event! 

Domestic Violence Expert,  Author of “V.O.T.E., Victims Overcoming Traumatic Events, and ” TV/Radio Show Host of “Rebecca Sounds Reville,” Rebecca L. Mahan, is offering a free event to provide tools, tips, and resources to those in unhealthy situations that are now under more pressure due to the global impact creating further isolation. The goal is to uplift, motivate, and create a healthy change.  You are personally invited and encouraged to invite and share the invitation with all those you know!

Embrace you!

NO COST TO ATTEND!

Sat 3/28/20 @ 5:30 pm CST 

REGISTER HERE: http://ow.ly/Rjw430qsQwQ

 

Singer/Songwriter Kyle Motsinger Releases Highly Anticipated New Single “Love On Each Other”

Kyle Motsinger has just released his highly anticipated new single “Love On Each Other,” the follow up to his successful hit “Dark Shadows.”

Kyle Motsinger is a NYC singer/songwriter living in NYC who writes theatrical pop/rock music. His new single “Love On Each Other” is the first single from his upcoming sophomore album that will be released this winter.

Notes on the new single in the words of the singer himself, Kyle Motsinger:

In dark times we need to ‘Love on Each Other’ in order to get through. The concept of my new single isn’t new. It’s been echoed in many songs including a very famous one I happen to reference in mine. So why do we have to keep saying it? Why did I write yet another song about spreading love? Well, unfortunately there seems to be a lack of it in the world right now. Fear drives people to lash out at those who are different. Crowds are chanting against immigrants and transgender people are being murdered in the streets. Every day I’m alarmed at the injustices that are being committed. There’s an imbalance of hate over love.

The title of the song came from a Facebook post by my friend and fellow artist Colleen Harris. She was upset over one of the many horrible news stories we’ve seen in the last few years. She said we needed to ‘Love on Each Other’ and the gears in my head immediately started turning. I felt inspired to write this new song in hopes that it would inspire everyone like Colleen’s post had inspired me. I wanted to make it as fun and bubbly as I could. I wanted to bring positivity and spread love with it. I blended the kind of styles of pop together that made me smile and that’s how the sound was created. I worked with producer and fellow singer/songwriter Corey Tut to refine the track and record my vocals. Mark Hartman, who arranged brass for my song ‘War on Christmas,’ wrote the violin parts that gave it a disco flair! It’s a sneak peak of the more upbeat sound I’m cultivating for my Sophomore album that will be released this winter! I hope everyone takes away from the song that we have the power to change the world if we open our hearts and “Love on Each Other!”

Listen to “Love On Each Other” on Spotify here:

https://open.spotify.com/track/6CbBHF9TqmrWoy54wJrgGH?si=0jsstGXUSTuZVebF9K-W8Q

Purchase “Love On Each Other” on iTunes here:

https://music.apple.com/us/album/love-on-each-other-single/1475214715

Follow Kyle Motsinger on the web:

http://www.facebook.com/officialkylemotsinger

Instagram @kylemotsinger

Twitter  @kylemotsinger

www.kylemotsinger.com

 

Read About Russian Meddling In The World Of UFO’s In “Flying Saucers from the Kremlin” By Author Nick Redfern

Russian meddling: These are two words that just about everyone has come to know very well in the last few years. Only a fool – or someone with an agenda of a sinister kind – would deny that such meddling occurred. But how many know that, for decades, the Russians secretly used the UFO phenomenon as a means to try and destabilize the West? Why did the Russians try to recruit some of the most well-known UFO “contactees” of the 1950s? What’s the connection between the KGB and the notorious Majestic 12 documents? Why did the Soviet Union fabricate tales of aliens and feed them to the Pentagon? Does the UFO meddling still continue to this day? These are just a few of the many questions that Nick Redfern answers in his chilling new book.

Nick Redfern is the author of more than 40 books including Men in Black, Women in Black, The Roswell UFO Conspiracy, and 365 Days of UFOs. Nick has appeared on many TV shows, including the BBC’s Out of This World, the SyFy Channel’s Proof Positive, the History Channel’s Monster Quest, America’s Book of Secrets and UFO Hunters, National Geographic Channel’s Paranatural, and MSNBC’s Countdown with Keith Olbermann.

Beacon Audiobooks has just released Flying Saucers from the Kremlin: UFOs, Russian Meddling, Soviet Spies & Cold War Secrets, written by author Nick Redfern and narrated by Robert V. Gallan. Download your copy on Audible today:

https://www.audible.com/pd/Flying-Saucers-from-the-Kremli…

The official website for Beacon Audiobooks may be found at http://www.beaconaudiobooks.com

Follow Beacon Audiobooks on Twitter @BeaconAudiobook

For interviews or more information contact [email protected]

The FMs To Release Highly Anticipated New Single “Change Your Men Up” on Friday August 2nd, 2019 through ADIM Records.

The FMs (femmes, female to males, fuck me sillies) are a Brooklyn based group combining elements of industrial/synth/pop with a glam/punk attitude, advancing androgyny and activism. Dancing shoegaze machines menacing hymns on the future zeitgeist. Symphonic stoner rock nightmares. The FMs’ bizarro live shows incorporate gender bending interpretive dance with powerful electric insanity evoking a contemporary nihilist take on 1970’s glam antics. Condoms are gifted while demanding folks stop overpopulating the planet. At times everyone tries to twerk. The FMs simply want to save the world without being dicks about it.

The FMs are featured in the hit Showtime movie “Fluidity,” performing live the new single “Change Your Men Up.” “Fluidity” is a story of ten millennials living in New York City whose sexual lives intersect in the age of social media – where likes, impressions, and virtual “connections” threaten the very notion of personal relationships and human intimacy. The film was written by Michael Leeds and Linda Yellen (who also directs the film) and stars Nico Tortorella, Isabella Farrell, Tommy Dorfman, Leyna Bloom and Miles McMillan. The new single featured in “Fluidity” was remixed by Patrick Seymour of The Eurythmics.

The single “Change Your Men Up” is a prelude to the forecasted double remix EP’s “Organic Hate” and “Synthetic Love” set to be released on August 23rd, 2019, which is being unveiled in celebration of the two year anniversary of The FMs debut album “Machinacene Epoch.”

The single will be available on all digital platforms on Friday August 2nd, 2019.

The official website for The FMs may be found at https://www.thefmsmusic.com

The official website for ADIM may be found at https://www.ADIMRecords.com

The trailer for Fluidity can be found at https://www.youtube.com/watch?v=UTrcBLhiywM

Follow The FMs on the web:
http://thefmsmusic.com
https://facebook.com/thefmsmusic
https://soundcloud.com/thefms
https://twitter.com/thefmsmusic
https://thefms.bandcamp.com

 

 

 

 

 

 

 

 

 

 

 

21-year-old L.A. Native Pop Break out Artist Jessie Berg Releases newest Single and Music Video “Monster”

At only 21-years-old, break out artist, singer and songwriter Jessie Berg, has already been recognized by some of the biggest names in the music industry and has just released her first single and music video “Monster”, produced by the Aristocats.

 

Jessie Berg was recently discovered by Kent Jacobs, who has worked with world famous bands such as, The Police, The Cult and REM to name a few. Miss Berg’s style of music is pop, but also identifies in the R&B category, and she describes her art as a mix of both. Her strongest influences derive from emotionally- driven female storytellers such as Amy Winehouse, Alicia Keys, and Cher.

 

Miss Berg describes “Monster” in the pop genre, but more left of center pop. Her inspiration for the song came from that suffocating feeling she felt from the pressure conform. “My song talks about being trapped and influenced by others and the pressures we face everywhere in society today. The line that best describes my feeling in life right now is ‘I just wanna be me’.”

 

“Monster” was shot in May of 2019 at an old burned down house and as Berg describes, “It was surreal, shooting in the dark shell of a home perfectly captured the feeling we wanted to be portrayed. At the beginning of the video, there is a strong sense of me being shackled in the old burnt down house which truly is a symbol of me being trapped. In the end, I’m out of the house which represents my freedom from the challenges I face today.” The Video was Directed by “RAGE”.

 

Jessie has been trained in vocals, Songwriting, theatre, dance, piano and is emerging with guitar and says, “Music has always been a part of my life. I would attribute the start of my music career to my grandmother who has always encouraged me to sing and is a true inspiration.”

 

Miss Berg explains her passion for her messaging and platform in a way that drives her towards success. Jessie Berg says “I think having a platform comes with a lot of responsibility. You have the power to influence people for the better, which is what I want to do. I guess my biggest thing is I want to be an artist that is honest with people and be a shoulder for people to lean on. I think it’s important to promote individuality, confidence, and not being afraid of what other people think. I’m always so inspired by women who use their platform to talk about the real issues/ thing’s others are afraid to bring up. I want to take on a role like that. I’m not looking to change the world with my platform just yet, but if I can be a positive and encouraging influence and bring joy to even one person with my music than I feel like that’s enough.” Follow Jessie Berg @jessiebergg

Please view Jessie Berg Music Video “Monster”

https://www.youtube.com/watch?v=DuKAxerCOC8&feature=youtu.be

 

 

 

 

 

 

 

 

 

 

 

TAPPING INTO THE SCIENCE OF HEALING… WITH ENERGY MEET GURU YOGI MOHAN

Guru Yogi Mohan Offers an Insightful Interview about Spiritual Science to Permanently Reverse Illness, Disease, Special Needs, & Chronic Pain.

Stories have been continuously circulating about a Guru in India who is consistently healing a wide variety of diseases, illnesses, and other issues. People travel from all over the globe to meet him and be treated at his center. Can he be the Modern Day Buddha? 

Celebre Media VIP had the pleasure of speaking with Guru Yogi Mohan for an in-depth discussion on his practices—how he taps into the energies of the universe to heal, treat, and repair the human mind, body, and soul.

Who did you train with, and does everyone have some type of relationship with energies, like yourself? 

My father is my teacher, and he talked about the invisible energies when I was only 4-years old. Then he brought many Masters to teach me. One of my masters, Siva Prebhakara Siddha Logical (https:www.SivaprabhakaraSiddhayogi.org), has the extraordinary power to preserve the body from damage and aging. He has been given a light of knowledge and keys, but he teaches only for self-preservation.

As a healer, do you have to also protect yourself from unwanted energy?

I can reorganize and heal any kind of negativity, like toxins, energy fields, gravitation, and levitation. I have a self-healing capacity, if I experience any accidents or disease.

What are some basic things people can do to help restore their health and/or chakras? 

Health is very important and truly connected with knowledge. Many sciences are behind the sustainability of health. The human body is organized like that because there are many kinds of metabolism.

The first form of metabolism derives from the discharge of Human Pheromones. As per the thought process of a human being, a corresponding chemical (chemical pheromones) discharges from the body through the pores (sweat holes). Most of the pheromonesdischarged are toxins and mood-changing chemicals for a 3rd person. The degree of negative thought (jealousy and greed) is discharged in pheromones. Ancient mastersare restricted in only practicing spirituality and kind-heartedness.

Chakras are not managed by the self—they are byproducts of thought process and action, and are associated with many energies also. Energies are classified in many forms,depending on factors in a human body. Upon understanding the structure of the body, one can easily organize by themselves. Each person containsunique algorithms that the body constitutes.There are regulations and laws based on the intensity of the substance of the body.

Do you believe cancer and other diseases develop from blocked energy and/or negative energy? Do you believe it also correlates with how the individuals mother was feeling while pregnant with the child?

The body has many layers and classifications. Biologically, the physiological body is a bio-massthat structurally has no divinity. It is a mechanism to pull emotionally when and where required. After birth and the first cry, while in-taking the air through oxygen, the body is establishing a relation to nature. From this end, one is starting to accept visible and non-visible energies. Most of the energies are non-visual—like air, smell, sound etc.—but when one is conscious about all of those things, he/she can keep a safe distance from negative and positive energies without classifications. Knowing about the classified energies around us, help us to organize them as well.

A mother, during pregnancy, is the logistic manager indispensing the necessary substances to the baby, inside, technically speaking. The relationship between the mother and baby is connected with emotion, and that creates emotional attachment to the baby from the mother.

There is also a protectivehormone (pheromones) discharging from the mother’s body to save the child from external negatives in all forms. In most of the cases, the mother is not able to analyze or experience the negatives around her. However, the mother also serves as a conductor to distance anything fully or partially to the baby inside. Whatever affects the mother, will also affect the baby—and in the case of sound toxins, that affects 4x more than the mother, because the baby is living in water, and sound travels in water 4x faster than air.

How did you know you had healing hands? Was it something you were born with, or did you have to cultivate it? 

Basically, I am from a traditional family of physicians, and we have knowledge about non-popular, traditional information. When I was a child of 4 or 5 years of age, I use to dispense medicine when my grandfather was not home. When I was 8 years old, my grandfather was sometimes away from home and would not be back soon. Someone brought a dead body to my home. I inquired the cause of death, which was due to being struck in the head by a falling coconut from a very high coconut tree, and he lost his breath immediately. I attended this case, and by his luck, he opened his eyes in few minutes after I touched him. That is the first time that I noticed my ability to do something—it is not cultivated.

What is the cause for Autism? Do you believe its linked to the fruit and vegetables that we are consuming? Here in the United States, it seems they have linked it to the pesticides being sprayed on all of our produce? What is your take on it? 

Pesticides may damage the brain chemically. As I told you, by the constitution itself, a human body is with many kinds of classification and definitions—Biological Body, Neurological Body, and The InvisibleBody (Energy) with energy and broken particles. Again, it has subclassifications.

The Biological Bodyis the expressive emotional body that defines us as human, just as every other animal by physiology. Any problem with this is can be managed using pathological assessments and dispensing of drugs/medications. Any intaking, like food (especially fruits) andwater are for the biological body as a fuel. Upondigestion, it will be discharged as waste. This body and its respective action have no specific culture and knowledge. It is a mechanism to represent all emotional activities. Any intaking of toxins with food/water can be reflected and recognized within24 hours. This aspect does not affect Autism or other disabilities.

The Neurological Body Systemreacts with chemicals, instantly. Any poisons, pesticides, and chemical intaking in food will be apparent via reflexology very quickly, especially via gases and pheromones. These are mood-changing substances that can also be treated medically and will not cause those mentioned conditions.

For Autism, there is another reason. It is not a physiological and neurological factor. There is an Invisible Bodyin between the Biological Body and Neurological Body. Invisible Body is a chain of cavity vacuum space that is the 3rd part of the body—ultra- and infra-lights are thefundamental energies. All those lights are invisible, read on color scales. Additionally, there are cavities all over the the body that work as conductors of energy. Whenever there are damages this conductor, the body can convert to Autism or other conditions that are not detected by any medical device and/or pathological approaches. This condition fundamentally deals with energies in a different form.

Collectively, it appears as a shadow between 2 body classifications—a conductor between the physiological and neurological segments of the body. When it limits the transferof information from one area to another area of the body, a form of data being blocked, then a deviation in behavior—irregularities and mannerisms—are expressed. However, when the blocking of data is alleviated from that vacuum path, the symptom of Autism disappeared.

How do we live a more sustainable life? 

Life is defined as live happily, health, and without disease, until the end of life. Basically, sustainability is the knowledge in how to live well—it is actually technical and scientific in understanding.

The ancient masters described this science through 64 branches for organizing the complete society, as per the scientific classifications for sustaining life. It has been the cause of rituals in spirituality in various forms. In other words, all the major religions, especially Buddhism and Hinduism have been formed for the establishments of the living science for effective and healthy living.

Detailed understanding about the study and practice of spirituality can bestow a considerable change in society with believing in God as a good remedy to reform society. All those things also serve to create, format, and organize chemical energies (human pheromones is chemical energy it acts correspondingly). Establishing knowledge centers, connecting with ancient thoughts, and identifying the meaning of modern science are the tools that offer an awareness about the sustainability of Life.

More people are beginning to understand that we are all vibrational beings and are creators in our Life. How can we all manifest healing in our own lives? Is there a chant, prayer, or song that you suggest?

Knowledge is the key for anything—complete knowledge—like joining two different particles together. A sperm and an egg are two living organisms. Independently each has no soul. The union of an egg and sperm is creating the 3rd energy—also known as the soul. The soul is creating the relationship—togetherness—that results in the birth of a being. These are the invisible particles—the universal one that exists everywhere. It can be joined anytime where the carrying of biological mass is good for carrying it—and when it is not good for carrying it, can also be separated into its original form.

Living healthy means that we have to maintain our body to be sustainable to accommodate the soul energy.Consciousness plays an integral role in this topic. There are thousands of classifications in consciousness. Consciousness in everything—taste, smell, sounds,etc.—when one understands the conscious point, the individual can be well and good.

For beginners, who may or may not know how to meditate? What is the best way to start?

As previously mentioned, the3 classifications of the body are the Biological Body, Neurological Body, and Invisible Particles. The Neurological Body can misguide the Biological Body by spreading many hormones (pheromones) that act to do many activities. Major activities can sometimes cause damage to the biological body. Meditation is a process that can change the action of the Neurological Body and Biological Body.

The simple practice of meditation enables the Biological and Neurological Body to spin together and release a shell of emotions to clear a path for the Spiritual space (invisible energies) that will rule the body in better way. Yoga means “join together.”The togetherness of both the emotional body and biological body is a catalyst for all proceeding thought process that creates balanced energy and better health. Understanding the theory and physics in meditationis the easiest way to handleit.

We have seen videos of you healing children and adults around the world. Are there any disease or mental illnesses that you cannot heal?

In many ways, our body is always alerted with cancers. As I told you, there is aninvisiblevacuum space that does not communicate with biological and neurological areas effectively. When the biological body issuspended from the neurological body, the oxygenation and other circulations will be limited, and invisible energy will blocked there. This becomes anoxia and later hypoxia—the cause of cancers.A well-organized body has no damage—and will cured naturally overnight—without the need for any substance to the body.

How does someone come to meet with you to cure themselves or a loved one? 

First of all, the actual problem can be different from his/her understanding about it. But in the first few minutes with me, they will feel changes. I view everyone like an infant and loved one. I see the body and invisible body as different. In most cases, the problem typically involves the invisibleparticles. If it is a serious problem, the time for biological cell division is applicable—it can be multiplications of the 21 days—that involves a type of broken particle re-establishment and regularizing. Results occur in few days. All of the cures happen on their own, as I do not dispense any medicine. But we do have medical centers who need to use it. Every being is the child of God and keeping a brotherhood in each other.

Can you cure all diseases? 

Yes, I balance the wellness of the body by organizing its happiness and well-being—disease, disabilities and deformities.

How do people get in contact with you? 

Anyone can schedule or request an appointment through the website or email. Phone calls are not recommended because I am not able to attend the phone all of the time.

www.heritageayurvedics.com

Cool New Tech: Take Control of Your Time at Work, Leisure, and Family—UNPLUG While Staying Connected with the StatusNow App

StatusNow Appwas created by Susan Melnick—entrepreneur, wife, and mother of 4 children—with the goal of helping people to stay connected to those most important to them, while also giving them the peace of mind to completely disconnect from their phones whenever they want to. This practical tool is a FREE App and virtual, digital assistant that enables users tailor messages to individuals or groups so that they don’t have to miss an important call. Private groups, Calendar Integrations, Setup Connections, Create a Status, or Check a Status are just some of the features available. Be connected when you disconnect.

Celebre Media VIP caught up with Susan for an interview about her life as a mother  of 4 and decisive entrepreneur who found a gap in the market for a virtual digital assistant that enables users to tap into the App so they can tap off their phone without worry. Take a closer look at the latest App being downloaded by professionals, parents, grandparents, and kids alike!

Please tell us about yourself in three to five sentences: your background, family life, work life, etc.

I spent most of my career at Accenture but started off in programing and taught Computer Science at my hometown of Pittsburgh. I have been married almost 15 years and live in Minneapolis with my husband and kids. I am a mother of 4 kids ranging in ages of 4-11.

How did you first come up with the idea of StatusNow? Tell us the story.

There was literally one night when something big was happening with all of my children. My youngest had her 2ndday of camp and developed a 105 fever. We had just gotten back from Brazil and was worried she had Zika. My younger son had an incident at a camp swimming pool that could have been severe, and my two older kids were leaving for overnight camp for the first time. Everything just felt overwhelming. A friend said to me,go for a walk or do something for yourself,”and my response was—I cannot be away from my phone. I was just waiting for something else to happen. That’s when I realized there needs to be a change where I could do these things and hit my reset button. I don’t want to be tied to my phone all the time.

What has the overall reaction been?

 Very positive. Almost everyone I have spoken to has been able to provide an example instantly about a time when they could have used the app

What made you decide to put it into motion? From idea to something tangible?

I started just by talking to a couple of people and hearing their thoughts/reactions. I just kept going until someone gave me a reason to stop, which hasn’t happened. The more I did research, I realized that this has to exist. Fast forward to two years later, and I now am so glad that I am creating something to help my 11-year son, as he is getting his first phone to set limits and expectations.

How long did it take to create the app? 

It was 20 months in the planning and beta.

What does this App accomplish?

The App accomplishes many different things. Overall, it’s peace of mind for everyone using it. It identifies an emergency. For example, just because I see my kids’school calling on my phone or watch, doesn’t mean it’s urgent. It might just be to see if I can volunteer, a kids forgot something, etc., but I don’t know why they’re calling. Now, I know that if I see them calling and don’t answer, they have the App. They can call wherever I am if it’s truly urgent, or I can leave instructions on who else they should be calling if I’m somewhere I cannot be disturbed. It also sets boundaries and works to eliminate the instant response that we are all so used to. The App can be an out of office or an assistant. It communicates with people to let you know when you’ll be back and eliminates the guessing game when you’ll be responding.

Is this app for everyone? 

Yes.

Where can people download the App?

Apple (https://apps.apple.com/us/app/statusnow-app/id1453168409)

 and

 Google (https://play.google.com/store/apps/details?id=com.statusnowapp.StatusNow)

Is there anything similar to this app on the market? 

 Nothing exactly like this.

Did something happen that made you realize you needed this App in your life? 

SHOULD I RETELL THE STORY HERE ABOUT HOW I CAME UP WITH IT? The other thing I would add to my story is that my father passed away. During the time he was sick, I got myself very used to having my phone with me all the time. I would answer the phone every time my mom called. Most of the time it wasn’t an emergency. I realized I got myself into a habit of keeping my phone out 100% of the time.

Is this app available in other languages?

 No, it’s just available in the US

How did you come up with the name StatusNow? 

 We went through a couple different names before decided on StatusNow. We were trying to come up with a name that would resonate with the person looking for someone and also for the someone posting. StatusNow is for both –if you’re looking for someone’s current status and also if you are posting your status. It also conveys that this NOW, real-time.

What are the benefits to using this App? How has it impacted your everyday?

 I have peace of mind. I feel like the App has my back.”The other day, a neighbor texted me last minute to go for a walk. Instead of texting my babysitter I was leaving, my husband that I may not be home when he gets back, etc., I put the status on my phone that I am out for a walk for 30 minutes and left my phone. It was a one stop”place to let everyone know just in case they needed me. I also love when I am waiting for a response for someone from work, and I look at the app to see they’re in a meeting, and I know when I should expect a response.

Are kids/teens with phones also able to use the App? Is it user-friendly?

 It is very user-friendly and a great App for kids/teens. One example, invite your core friends to connect with you, the people you hang out with the most. If you’re somewhere away from your phone (family dinner, sporting event, etc), create a status letting them know when you’ll be back. This way if you get invited somewhere last minute, your friends will know when to expect you back.You won’t miss out, and the person doing the inviting knows when they should hear from you.

Can the App sync with your Calendar?

Yes

 Is the App just for Away messages or does it offer alerts and connect with other organizations?

There are no alerts. We want to eliminate unnecessary communication. People only goes to the AppIF they need something. Therefore, I’m not sending emails and communications to my kids teachers (for example). It’s only if they need me, they could find me.

What other functions can the App provide?

 I have three favorite features:

1. It syncs with the calendar on your phone to eliminate a step. You can still create custom events,but if you want to using something existing, all you have to do is select who can view it.

2. If you have something that’s recurring, you can set up a repeat event.

3. When you invite someone to connect, you can set an expiration. The reason this is useful is that it will keep your groups very current. For example, if I invite summer counselors and create a summer group, I can invite them to be part of my list for 6 weeks. This way, I also know if I am giving permission to the summer group”to see a status that I posted that it’s this summer.

 

Can you make phone calls from the App?

 No

Is the App free to download?

Yes

Where can we find more information about the App?

 Our Website, statusnowapp.com.

Tomás Doncker & The True Groove All-Stars with the Legendary Son of Bazerk Are Releasing New Single “Skin In The Game” July 23, 2019

Tomás Doncker & The True Groove All-Stars along with the legendary hip hop group Son of Bazerk featuring No Self Control are releasing their highly anticipated new single and music video “Skin In The Game” on Tuesday, July 23rd, 2019.

 

Son of Bazerk/No Self Control is an American hip hop group consisting of Son of Bazerk (real name Tony Allen), Almighty Jahwell (Jeffrey Height) and Half Pint (Cassandra Jackson). It was formed by Hank Shocklee, founding member of The Bomb Squad which produced such iconic Hip Hop artists as Public Enemy, Ice Cube,and Slick Rick.

 

The band formed in the mid-1980s, originally as Townhouse 3 with Son of Bazerk, Almighty Jahwell and Daddy Rawe. With the addition of Half Pint, the first hype/rap female M.C., they settled on the name Son Of Bazerk. The group released its debut album in 1991 called Bazerk, Bazerk, Bazerk, credited to Son of Bazerk featuring No Self Control and the Band, (produced by The Bomb Squad.) The album was critically acclaimed, and is considered a classic by other Hip Hop artists, scholars, and fans. Almost 20 years later, the group reunited and released an album produced by DJ Johnny Juice, titled Well Thawed Out on Chuck D ‘s label, Slam Jamz. The band’s return was heralded by such notable publications as The Village Voice and Time Out. 

 

Skin In The Game” was produced by original hip hop architect and Public Enemy/The Bomb Squad founding member, Keith Shocklee, who has joined NYC’s True Groove All-Stars production team and touring band.

 

In a recently issued statement Shocklee says:

“I’m very excited about expanding my relationship with True Groove. You know what I do, and to be able to add that to the heat that they’re already bringing, well…It’s definitely gonna be funky!”

 

True Groove CEO/ Musical Director Tomás Doncker adds:

“To have Keith (Shocklee) as a member of the True Groove Family is such an honor and a blessing. We’re looking forward to pushing the envelope further on the stage, and in the studio. It’s gonna be a blast!”

 

Shocklee’s first contribution to the label was with Finnish Soul Star Sam Huber- “NY#1: The Keith Shocklee Remix Project”. His upcoming contribution is as co-producer of True Groove label head Tomás Doncker’s “TRAPPED…In The Mess We Made”, the 3rd and final installment of his socially incendiary, critically acclaimed “The Mess We Made” trilogy.

“Skin In The Game,” a colorblind call to arms, is the 1st single from the project and is an all-star collaboration between Doncker, Shocklee, and

legendary hip hop group Son Of Bazerk.

 

The highly anticipated new single “Skin In The Game” will be available worldwide along with the new music video (directed by Dylan Mars Greenberg), on Tuesday July 23, 2019.

 

The official site for True Groove Records may be found at https://TrueGroove.NYC

 

For interviews or more information contact [email protected]

 

 

SVTV – The Digital Media Platform Built for Strong Voices In The LGBTQ Community, Its Allies, Advocates, and Fans!

The SVTV Network is changing the world of online television, digital media, & entertainment within the LGBTQIA community, its allies, and advocates. SVTV Network (noun): Strong Voices Television, the VOD, digital distribution network, created to serve the underrepresented LGBTQIA community, its allies & advocates in film, television, and digital media. More than just a VOD platform but a purposeful, mission driven community, dedicated to educate, entertain, and inspire!

Digital media is defined by the SVTV Network as videos, movies, film, podcasts, music, books, magazines, software, and video games, from creatives of the LGBTQIA community, its advocates and allies.

Whether you are gay, straight, or indifferent, the SVTV Network provides a platform for a community of filmmakers, and digital creatives to be seen, and allow their Strong Voices to be heard! A community where fans, followers, and influencers can see the works of their favorites, and find new creators to support who look just like them from around the world!

SVTV Network officially launched it’s on demand network in the Fall of 2016 as a website and app combination, allowing viewers to watch our lives, our stories, our way, on demand and on the go. Since then, the network has grown into a digital media distributor serving the LGBTQIA community, its allies and advocates. A movement is upon us, one created to educate, entertain, and inspire through diversity, inclusion, and growth. Join the Strong Voices Movement!

Check out our amazing line-up of movies and shows here:

https://www.svtvnetwork.com/catalog

Don’t miss our newest primetime hit show “Stud Model Project: The Series,” a reality competition searching for America’s sexiest LGBTQ Stud Model.

“Stud Model Project: The Series” disrupts the labels and gender norms within the LGBTQ community. The mission of the series is to break barriers, and deconstruct the labels placed on the dominants within the LGBTQ community. Not only will you watch some of the sexiest stud models from around the country wearing the hottest fashions, as part of this groundbreaking reality show the cast of incredible models will share stories and reflect on their identities.  A competition with self-reflection, advocacy, table talk and camaraderie, bringing meaningful moments that will educate and inspire viewers.

Part of the SVTV Network’s mission is to provide support and philanthropy through various events, partnerships and campaigns to give back to the community through education and the monetization of their creative works. All the effort, money, work, and creativity that creatives put into their projects can now be highlighted and distributed through a platform that serves the LGBTQIA community and those who support it.

Join the movement today as we carry the torch with a mission to bring equality to digital media through partnerships, collaborations, advocacy, and representation in digital media.

Become a part of the positive vibe as we move forward to support the mission of shaping the narrative of the LGBTQIA community in film and digital media. Become a subscriber, supporter, and advocate for the mission of the SVTV Network and the community it serves.

Subscribe Today https://www.SVTVNetwork.com

 

Think:Exp Supergroup Headlining The Famous O.Z.O.R.A. Festival In Dáopuszta, Hungary July 30th, 2019

On Tuesday July 30, 2019, the Think:EXP Supergroup will be headlining the famous O.Z.O.R.A. Festival in Dáopuszta, Hungary, in a historic performance mashing their own unique rendition of a Pink Floyd Experience with EDM music. The O.Z.O.R.A. Festival began in 1999 to celebrate a solar eclipse and has since become one of the most influential psychedelic trance festivals in the world.

 

The greatness of a culture can be found in its festivals. Festivals promote diversity and bring neighbors into dialogue.  “As one of the most immersive festivals in the world, this keeps with the essence of Think:EXP’s mission to create immersive experiences by reimagining the classics.  In the case of this show, we are mashing together our all-star band playing the timeless music of Pink Floyd with Gaudi’s original soundscapes,” said Scott Page, founder and CEO of Think:EXP and saxophonist (Pink Floyd, Supertramp, Toto).  O.Z.O.R.A. combines 6 stages of colorful artists with activities and workshops all taking place at a scenic site worthy of exploration. The theme of the festival is “Push your mind further”, as it is a truly consciousness raising experience.

 

Headlining as the Only Live Band at the festival, along with Scott Page are Stephen Perkins, (Jane’s Addiction/drums), Norwood Fisher, (Fishbone/bass), Kenny Olson, (Kid Rock T.B.T./Guitar), Derek Day, (vocals/guitar), Jon Stankorb, (Signs of Life/guitar), Eric Mayron, (Dr. Dre/keyboard), Roberta Freeman, (Guns N’ Roses, Pink Floyd/vocals), and Kitten Kurai, (Elvis Costello/vocals) all teaming up with internationally recognized electronic solo artist, Gaudi, (synthesizer, Theremin, Dub).

 

Think:EXP strives to revolutionize the entertainment industry by bridging the gap between the human spirit and technological innovation with one-of-a-kind live, immersive concert experiences.

 

Gaudi is a composer, record producer, and musician with 17 solo albums to his credit. Dub, electronic, reggae, and worldbeat have been some of the genres that has surfaced throughout his career. Born in Italy he began his career in 1981 as a keyboard player for New-wave bands, and gained recognition in the underground scene for his production work. Gaudi is currently based in London and tours globally.

 

The official website for the O.Z.O.R.A. Festival may be found at https://ozorafestival.eu

“Look What A Wonder” Martha’s Vineyard Performing Arts Center Monday August 12th, 2019

Martha’s Vineyard Performing Arts Center is hosting a Free Admission concert performance of the Prize Winning Off-Broadway Gospel Musical “Look What A Wonder” on Monday, August 12th, 2019.

An amazing fictionalized account of the Denmark Vessey Slave Conspiracy of 1822, relive the gut-wrenching choices of real life Black leaders Morris Brown and Denmark Vesey had to make in their quest for true freedom in this inspiring and heartbreaking performance.

Read a more detailed description of the Denmark Vessey Slave Conspiracy of 1822 here:

https://www.lwaw.co/history.php

“A Story…that needs to be told and retold to our children and to all Americans.”’ -Oskar Eustis, Artistic Director, Public Theater, New York City

“Look What A Wonder” at the Martha’s Vineyard Performing Arts Center is sponsored by the Ford Foundation, Abby Rockefeller and Lee Halprin, Eileen Rockefeller and Paul Growald in partnership with Newark Arts.

The performance will be video-taped to be used in the Newark School system to teach Awareness of Slavery and it’s Present Day Legacy, touching but not limited to such topics as reparations, Black on Black violence, The Middle Passage, children and teens in slavery and slavery’s economic profit in relationship to the growth of America, in particular the economic growth of New York City.

For free tickets email: [email protected]Please leave name, email and number of tickets and a reply confirmation will follow. Show is appropriate for 8 years old and up.

For more information on “Look What A Wonder” go to https://www.lwaw.co

Power House Companies Place Indie Artist On The Map with a Viral Concept Video

From 106 YouTube subscribers to over 160k, and 60 million views on her music video, Tori Vjumped on a fast-track to stardom by collaborating with two powerhouse companies. 

Director Zane from Zane Productions and Holly Davidson & Ruthi Davis from iConnectYou.Today (ICT) are directly responsible for the success of the Independent Artist viral music video that helped her rise from zero to hero with a virtually nonexistent advertising budget.

Our editors caught up with the team responsible for hermassive success. Take a closer look at our insightful interview.

You have shot for many household named brands and signed artists. Did you know this video was going to have the reaction it did once it was placed? 

Zane Productions: 

I actually didn’t expect this video to receive the attention it did, but like any other project, I gave it my full attention as a director and made sure to make it as appealing and entertaining to young people as people!

iConnectYou.today:

Yes, and that is exactly why we developed the concept in the first place. Perhaps the most important facet of the process is analysis of the product, in this case the artists, and their greatest appeal and relatable aspects among their target demographic. From there, we zone in on the concept and strategize on every detail—from the lyrics, ages, demographics, etc. As long as we are part of the overall project, it typically hits and yields significant results, and in this case, organically.

What is your recommendation for emerging artists who are looking to receive similar success so quickly?

Zane Productions: 

Easy: KNOW YOUR BRAND! Without knowing that, you don’t know you image, you don’t know your market, and eventually you won’t know what to create and sell. Everything is a sales pitch, and if you’re not in this industry to sell, probably it’s not for you.

iConnectYou.today:

Hire our team! Collaborate with experts and stick to what you are good at doing. If you are the artist, stay as the artist. Stay in your lane and trust others with specific expertise outside of your lane.

 We understand that some videos go viral despite the budget allotted? 

 Zane Productions: 

Some of the most popular viral videos were created on mobile phones. It’s all about the concept! It’s all about the content. ICT had an amazing concept and as a director I was fully on board to develop the best treatment possible, hire the right crew, and bring it to life shot by shot.

iConnectYou.today:

Correct. Having money to help with ads, clicks, retargeting ads, giveaways,  etc. does help, but it’s not always the case. We see so many products and/or artists who have great videos, but when they don’t include a strategicPR and/or marketing engine behind the video, it goes nowhere. You not only want to produce a good video, but also know your market—that is everything—and you don’t always need a large budget. For instance this Barbie video had zero dollars for advertising and marketing, and is now grossing over 60 million views. Concept and delivery is everything.

Have you worked on other concepts with this artist? 

Zane Productions: 

Everything we do at ZANE Productions is conceptual. We don’t move forward with a video shoot unless we have a concept, a clear direction, a visual style, and a solid video treatment. We’ve delivered many videos that have gone viral and can’t wait to deliver more.

iConnectYou.today:Yes, we unfortunately advised another concept over the phone and spoke for about five minutes regarding the overall idea. However, Zane Productions and iconnectyou.today ( ICT) were not involved in the project. While the concept could have yielded huge results, it was spun wrong and only received 400k views. PR and marketing are the backbone for success. In this case, the song choice, video director and producer were not the right choice for the concept, and sadly didn’t yield the same results it should have.

What other concepts have you’ve developed for other artists and/or brands?

Zane Productions: 

Not sure where to start; we’re currently working with Disney, Marvel, Ubtech, EZ Inflatables and many more to deliver commercials and branded content to promote their products and services.

iConnectYou.today:

We have a huge concept for Coca-Cola. Our commercial concept will blow Gatorade brand execs’minds—and drastically reduce their advertising budget with a premise/concept that will be flipped upside down. We have also developed concepts for General Mills, and believe it or not, the NRA….

Can you tell us a little bit about your background and how you got started started?

Zane Productions: 

Back in 2015, I quit my full-time job and went through an exploration phase to figure out what I wanted to do with the rest of my life and most importantly what I would excel doing. After dabbling in a few things and nearly spending all of my savings, I met an independent artist who needed a video and barely had any money to shoot it. I jumped right in and volunteered to do it and even pay for part of the production expenses. I had absolutely NO IDEA what I was doing, but I knew that we lived in LA and all the right resources were here to make a video with no budget. After lots of research, reading, youtube tutorials, workshops, and guidance from experts, I directed my first music video on August 13, 2015. It’ll be 4 years next month since my directorial debut, and I’m proud to say that I have built a very successful video production company – ZANE Productions, LLC – and delivered over 100 videos to date!

iConnectYou.today:

Our experts have worked in the advertising, marketing, TV/film, music, and branding space. Some of our former clients include:Nike, Microsoft, Dr. Pepper, Panda Express, Tecate, CBSetc. We have implemented some of the most notable campaigns that often got picked by worldwide news to then realize it was a marketing and/or advertising concept.

How can we keep up with you?

Zane Productions:

I’d love to invite you to visit us at www.zane-productions.com

 iConnectYou.today:

Tap into our website at  www.iconnectyou.today 

Watch the Barbie Girl Aqua Official Music Video Tori V Rap Remake here:

https://youtu.be/zSR_dKGbtLQ

 

CHERIE OAKLEY’S WORK IT ADDED TO RADIO DISNEY COUNTRY

Cherie Oakley, the breakthrough country performer and writer behind a Billboard #1 by Reba McEntire, lands her debut single Work It on Radio Disney Country. Listeners can tune in today on the Radio Disney or iHeartRadio app to hear the tune that CMT called the “sonic love-child of Jessie J, Ariana Grande and Nicki Minaj’s Bang, Bang and Christina Aguilera’s Fighter for a country audience.”

 

“I am so excited that Radio Disney Country listeners will now get to hear Work It!” says Cherie. “To be featured on a platform that supports female voices is fantastic. I hope the new listeners enjoy this tune and feel inspired to Work It while they’re streaming the station.”

https://youtu.be/r1qmP6JQS3o

Cherie grew up singing with her family full time on the road in evangelism touring churches, fairs and festivals. Music wasn’t her only passion that began at an early age. She also started acting during her childhood appearing in various musical theater productions. Moving to Nashville at the age of 20, Cherie began singing background vocals in the studio and on tour for acts like Carrie Underwood, Kelly Clarkson, Gretchen Wilson, Martina McBride, Mary J. Blige, Idina Menzel and Amy Grant.  She would score a breakthrough as a writer when Reba McEntire charted her 60th Top 10 career single with Turn on the Radio penned by Cherie, Mark Oakley and J.P. Twang.  The song would go all the way to #1 on the Billboard Hot Country Songs chart on January 1, 2011. That same year, Cherie would make her debut TV appearance on the premiere season of NBC’s hit series The Voice, landing a spot on Christina Aguilera’s team. After building a grassroots following on the singer-songwriter circuits, Cherie signed with Number One Group in 2017 and started work on her debut EP under the wings of ACM and CMA award-winning producer Dann Huff which will premiere in the fall of 2019.

Work It is available on all major online retailers including: Apple MusicAmazonGoogle Play & Spotify. Penned by Cherie, Mark Oakley & David Fanning,Work It came to life in the recording studio under the wings of legendary trailblazer Dann Huff. The Huff family influence also transferred to the video set when Dann’s daughter Ashlyne choreographed the dance scenes. The video has premiered on CMT and The Country Network and is currently airing at gyms across the U.S. and Canada. The song recently received the DisCovery Award from famed reviewer Robert K. Oermann of Music Row stating that this is “a peppy, female empowerment banger with crunchy beats and a slight soul sister vocal vibe. Shake your groove thang.”

Follow Cherie Oakley on the web:

Official Website: https://www.cherieoakley.com

Facebook: https://www.facebook.com/CherieOakleyMusic/

Twitter: @cherieoakley

Instagram: probablycherieoakley

 

 

Aviva Reimer To Release Highly Anticipated New Book “BECOMING THE TOTAL PACKAGE” on July 13, 1019

Aviva Reimer is releasing her highly anticipated new book BECOMING THE TOTAL PACKAGE on Saturday July 13th, 2019.  “Choose The Love You Deserve For The Life You Want.”

Aviva Reimer is one of Canada’s preeminent authorities on life transformation, relationship building, and matchmaking. She is highly regarded in her effective techniques on Personal Development, Life Coaching, and Fitness. Aviva’s personal experiences in life and her successful entrepreneurship endeavors via several leadership capacities have culminated in her unique ability to connect with her clients.

With Aviva’s help, her extensive list of notable clients have transformed themselves into extraordinary and dynamic individuals. They have learned what it takes to truly and unconditionally love and cherish themselves. With Aviva’s help, her clients have discovered the secrets to building loving, long-lasting and respectful relationships and she can do the same for you. Whether you are seeking the guidance of a personal coach, life coach, relationship coach or an overall wellness coach, Aviva’s techniques are highly effective and can help you in any stage of your life.


Certified by the prestigious ‘Matchmaking Institute of New York,’ Aviva has made numerous media appearances, including ET Canada, “The Millionaire Matchmaker” on Bravo!, as well as writing for The Huffington Post, Zoomer, Viva, among many others.

Aviva’s holistic philosophy on life and the easy to follow steps to reinventing yourself, your surroundings and your interconnected relationships is the powerful and life-changing message behind BECOMING THE TOTAL PACKAGE.

What does Becoming the Total Package actually mean?

It means different things to different people. When it comes to our preferences in looks, personality, and character – we all have our own unique way of seeing the world. However, challenges in life and heartbreak inevitably affect all of us in different ways. We may not always be emotionally or mentally equipped to deal with them, which is why we sometimes need a helping hand. The best way for you to overcome these challenges and to get everything you want out of life is to optimize every aspect of your life. In other words, invest in yourself and begin your journey towards finding balance, confidence and happiness.

BECOMING THE TOTAL PACKAGEis the culmination of decades of intimate and life changing experiences achieved through Aviva Reimer’s philosophy in personal transformation, personal development and her highly regarded and renowned matchmaking techniques.

Pre-Order your copy of BECOMING THE TOTAL PACKAGE by Aviva Reimer on her official website here:

https://www.avivareimer.com/shop

Follow Aviva Reimer on the Web:

Website https://www.AvivaReimer.com

 

Twitter @AvivaReimer

LinkedIn https://ca.linkedin.com/in/aviva-reimer-37a13446

Facebook https://www.facebook.com/avivar1

Instagram https://www.instagram.com/AvivaReimer/

 

 

 

 

ANYONE Can Innovate by John McDonnell

Search the Internet for the top 10 “inventions” of all time and you’ll come up with fire, the wheel, the printing press, the Internet, etc. Change the search for “innovations” and some of the same items appear again: fire and the printing press, for example.

Who among us believes we can come up with new ideas as powerful those? Not I!  So let’s step down from such mighty ideas as fire. Let’s think more humbly.

The French, for example, get credit for their innovative take on bread. The slender baguette was popularized in the 1920’s as a response to new labor laws requiring bread to be made more quickly and easily than traditional round loaves. Thinner and longer baguettes took less time and effort, which is how a famous innovation was born.

Next, a Japanese example. Portable, pre-recorded music the size of an index card had been around since 1954. By the time pre-recorded audiotapes emerged in the late 1960’s, Sony had invented a large hand-held “Walkman” to make music portable. After the company’s co-founder asked for something more travel-friendly to use with headphones, Sony launched its compact music player in 1979. It soon took over the 80’s as “The Walkman.”

Those are impressive illustrations, for sure. But as someone who’s been privileged to be part of less grand improvements in my particular field, I’ve come to appreciate that a valuable innovation doesn’t have to be earth-shattering. The simple fact is that ANY of us can innovate … as long as we bring the right open-minded attitude to our daily lives.

Myself, I’ve been lucky to be in the right place at the right time. That has given me the opportunity to play a supportive role in two innovations I believe in. But my ultimate point is much broader than what these stories illustrate. It’s to share how good it feels to help change things for the better.

I get no “credit” at all for the first innovation, and it’s certainly not a grand one. We’re not talking about inventing the light bulb! Merely changing the world’s perceptions of what a tequila could actually be. Even so, as humble as that is, I can tell you that it’s been satisfying to be a part of creating new perceptions. Here’s how I got the chance ….

In January 2005, I joined The Patrón Spirits Company as Chief Operating Officer. For decades the words that came to mind when someone said “tequila” often included “cheap” … “strong” … “harsh” … “foul.” It was the kind of drink you’d only consume if you could first DISGUISE its taste with sugar, lime, salt or whatever else could get you through it.

Talk to someone back then about trying Patrón Tequila for the first time in their lives, and often you’d hear stories about some nightmarish experience of doing shots with a different tequila — a poor quality tequila … one that led the consumer to kneel down before what Americans sometimes call the “porcelain goddess,” awaiting the drinker in the bathroom.

But the truth is, Patrón was (and still is) different. Unlike other tequilas, it began with only the finest agave plants in Jalisco State’s highlands. Inferior, cheaper ingredients were simply not acceptable. What’s more, its production never cut corners. Patrón used only ancient, genuinely historic methods for crushing the juice — the roller mill and tahona wheel. None of the mass manufacturing used in ordinary tequila brands.

Every product was aged in American oak barrels and bottled by hand. In fact – for real – over 60 human hands touched each individual bottle of Patrón. From artisans blowing the glass, with no two bottles alike … to personally applying the labels, each numbered by hand … along with wrapping every bottle. That steady approach to quality and craft paid off in consumer acceptance.

Knowledge supports effective innovation and our qualitative research with consumers taught us never to advertise Patrón as a “tequila” but as an “ultra-premium white spirit.” Previously, that phrase was pretty much limited to vodkas, gins and rums. No tequila was smooth enough to join the club … until Patrón’s innovations demonstrated a new possibility for how tequila could actually TASTE!

My task was to help spread word of the product’s quality and authenticity around the globe. I’m not saying it was easy, but the core product was a reality. By being consistent and truthful in every country, bar and liquor store I visited, I was glad to play a part in changing the global perception of what a tequila couldbe: ultra-premium!

How successful was the effort? Patrón became the world’s #1 tequila brand in retail value. Okay, so it wasn’t the wheel. But within that product category and in its industry, that transformation was considered awesome. I’m grateful I had the chance to experience being part of it.

Innovations aren’t limited to products, of course.

In the fall of 2018, I was honored to recommend a totally new approach to the global duty free industry … a change that you, yourself, might experience when you travel in years to come.

My presentation took place in October, 2018 at the Trinity Forum conference in Shanghai, China. The focus of that annual event is global airport commercial revenues … reflecting your purchases in duty free shops around the world. Those transactions require the interactions not just of retailers, but also of the airlines that bring you to the stores … and the airports in which they are housed.

What I was excited to propose was a response to today’s digital era in which younger consumers, especially, are much more likely to place orders from their mobile phones than to actually walk into a store. The future of shopping is digital, plain and simple. Just look at the kids around you on their mobile phones!

In suggesting a new approach to global duty free selling, I was inspired by and gave credit to other innovators in the field. Example: AirAsia has been pioneering a mobile app for its travel retail business. Emirates airlines is building an information system to sell consumer services for an entire trip. Even Uber is creating mobile digital services for customer convenience with Starbucks, OpenTable and United Airlines.

Those are all signs of a changing world – and the need to “get digital” in appealing to traveling Millennials and younger passengers. The younger people are these days, the more they live online … doing everything on mobile phones.

So what was the proposed innovation? A new global duty free phone app that would bring different travel retail organizations together for customer convenience. Among the primary three involved were:

TFWA — an association of brands participating in the global duty free market.
MEADFA – the Middle East & Africa Duty Free Association.

IAADFS – the International Association of Airport Duty Free Stores.

The core idea of the app is to help each participating business reach Millennials and iGens via digital media … enticing them to purchase by texting incentives, savings and special deals to their phones. Real benefits for consumers = more business for the marketers offering them.

Receptivity to the idea was exciting. Don’t be surprised in the next few years if you experience innovations in the ways you make duty free purchases, can pay for them and then have them delivered to wherever you want – all via your phone!

I admit it: these few innovations I’m pleased I could be a small part of are relatively puny. It’s absurd to compare them to inventing a light bulb, fire or a printing press. But that is precisely my point! Any of us … EACH of us … can innovate, even in tiny ways. And doing so feels good.

All that’s required is a willingness to step back from your daily life. Give yourself a chance to take a fresh look at the various things you do at work and at home. What’s working especially well around you and in your life? What isn’t? You might find that taking even a small bit of time to ask yourself those questions leads you to a new idea to experiment with and learn from.

You’ve got nothing to lose by giving life a fresh look and – who knows? – your own MENTAL “light bulb” might switch on as a result!

Follow John McDonnell on the web:

Official Website https://www.McDonnellSpeaks.com

Follow John McDonnell on Twitter @McDonnellSpeaks